Increase Online Sales by Modifying Your Sales Funnel

If you desire to increase online sales quickly, then modifying your sales funnel is the way to go. Now obviously there are a lot of different formats and examples of sales funnels so for the sake of simplicity, we'll specify a sales funnel as any necessary action or action that a visitor should take in order to complete a conversion. So if you had a simple squeeze page, then your sales funnel would merely be the AdWords or Facebook advertisement that drove traffic to the capture page plus all of the required fields in your "Sign Up Box", such as Name, Email, Phone, and so on. If you have an online fitness center membership website, then your sales funnel might be: AdWords Advertisement, Landing Page, Indication Up/Registration Page, and Shopping Cart. However while the formats of the sales funnel may differ, the point to keep in mind is that by customizing this funnel, you can quickly increase online sales and increase profits.

The basic reality is that even if we concede that 1/2 of all the Name/Email prospects were entirely useless to our true goal of generating a sale, a targeted e-mail project could still net you the same Phone, Address, and Site URL info you wished to start with. The difference is, in addition to having the precise same variety of totally certified leads, you also have a database filled with other potential customers. This "list" can be utilized internally for future promotions or used to create affiliate profits. The point is, the "list" still has fantastic value and customizing your sales funnel to increase preliminary opt-ins will ultimately increase online sales, even if further down the roadway.

Now let's take a look at a more traditional site with the following sales funnel:

AdWords or Facebook Ads

Landing Page

Pre-Order/Pricing Page

Shopping Cart

So how do we increase online sales by customizing this sales funnel? Well, the Pre-Order or Pricing Page is eventually costing this site owner conversions because if the possibility was interested enough in the item or service to click on a link to get to the Pre-Order page, then making them leap through another hoop to really purchase is simply losing visitors. If possible, use a shopping cart platform like Infusionsoft that allows you to add and customize text to the shopping cart where you can then put the Item Description, Guarantee, and other Deal Information all on one page. By doing this, if the landing page is luring potential customers to reach the next step of the funnel to discover out prices, they can make a purchase right then and there without clicking another link. Simply removing that unneeded action can increase online sales by 20-30% when executed effectively which's sheer earnings for your online service!

Without question, customizing your sales funnel can drastically increase online sales, reduce consumer acquisition costs, and eventually improve profits. I extremely suggest utilizing site split testing to explore different setups and carefully track results so you can quickly recognize the very best setup of your sales funnel for maximum conversions.


If you want to increase online sales rapidly, then funnel consulting modifying your sales funnel is the method to go. Now of course there are a lot of different formats and examples of sales funnels so for the sake of simpleness, we'll define a sales funnel as any required action or action that a visitor must take in order to finish a conversion. While the formats of the sales funnel may vary, the point to remember is that by modifying this funnel, you can rapidly increase online sales and enhance revenues.

The point is, the "list" still has great worth and customizing your sales funnel to increase initial opt-ins will eventually increase online sales, even if further down the road.

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